IPotential personnel have years of patent licensing experience at leading technology companies and law firms. We assist our clients build and implement world-class, results-oriented patent licensing programs as well as lead or support ongoing licensing discussions.

Outbound (Offensive) Licensing Services:

Strategic Planning— we advise our clients of the opportunities, risk, process and resources required to conduct an outbound (offensive) licensing program or project. We work as part of the client’s team to develop and implement the overall plan.

Portfolio Mining— if the valuable patents have not yet been identified, we support the mining and evaluation of their portfolio and lead or participate in the in-depth analysis and validation of those patents that are the foundation of the licensing program.

Execution and Negotiation— we lead or support our client’s selected licensing team through all aspects of the engagement from initial contact through signed deal. This includes the technical, patent, and business discussions inherent in patent licensing transactions including effectively responding to counter-assertions and finding complex business solutions.

In-bound (Defensive) Licensing Services:

Understanding the Threat— if someone has asserted patents against our client, the first thing we ascertain is the following:

  1. Do we have a problem?
  2. How serious is this?
  3. What are our Alternatives?

This knowledge is used as the basis for our developing our strategy in defending our client:

Detailed Patent Analysis—we build or supplement the current team with the patent, technical, and business experts needed to assess the patents and its potential impact to the client’s business.

Negotiations and Project Management— either as team lead or team member, we develop the appropriate responses and guide the client’s strategy through the negotiation process to vigorously and intelligently defend the client against the patent assertion including lining up the client’s patents versus the Asserter’s products. If needed, IPotential’s Patent Brokerage Services can help the client acquire patents to be used to defend the company.

Litigation Support —if required, we support the litigation team by maintaining an open dialogue with the Asserter to support the ultimate negotiated agreement.

Unique Service Model:

Our unique service model enables the most cost-effective approach for our clients. Determining the value of Intellectual Property is a legal, technical and business problem. With the complexity of technology and the incredible detail and sophistication of many patents today, it is no longer sufficient to pick a lawyer, or an engineer – you need the lawyer with experience in drafting, interpreting and litigating patents reading on compiler technology, not just “any patent lawyer”, you need the engineer that has had experience with polyhedron mapping across three dimensional spaces, not just a “graphics engineer,” and you need the business expert who has direct and personal knowledge of the customer and pricing dynamics in the network attached storage market, not just a financial analyst.

We provide the center of gravity, expertise on how to identify, build and manage teams based on years of experience and a results-oriented approach to licensing. We act as the General Contractor, identifying the right individuals across these disciplines to build the right team to deliver real results efficiently and cost effectively, and giving us the ability to work effectively with a wide variety of technologies.